Have you ever bought from someone who then delivered the product? In most cases, probably not. Most companies compartmentalise and have a sales function that is separated from the rest of the business. Have you ever wondered why? Think about a recent purchase you made…. Once the sale has been completed, your walked to a customer service representative to complete the transaction and the sales person moves on to the next cold customer leaving you with the less extraverted customer service rep. Do you know why this happens? It’s simple, the sales person is an expert in selling and their time selling is maximised by having the support of customer service. The sales function is supported by a host of other departments from customer service and marketing through to operations and HR. Given you are a product in the job market competing against many other product, the question I ask you is this, if you are the product that will deliver the service, who is supporting you from a sales and marketing perspective?