How much money have you lost with an ineffective resume?
Each time you send out an ineffective resume, you can chalk it off as an opportunity lost. Before you apply for your next job put yourself in the shoes of the employer. Try hard to honestly review your application against the criteria in the job advertisement or position description. Would you hire you? If you’ve passed the You Test the next step is to objectively look at your resume. Use your current job search to benchmark your resumes’ success. Bottom line is the ratio of send outs to interviews ie how many times have you sent your resume to an employer or recruiter and how many interviews has it generated for you. You decide the acceptable ratios but I would be looking for 2 interviews from every 3 send outs.
How is this achieved?
Each application needs to be tailored to increase your chances of getting interviewed.
Why tailor your response?
- Recruiters and HR staff do not have the time to look for the information – you sit in a pile of maybe 100 applications
- If you tailor each application, you will find the job for you!
- You will save time by not applying for jobs that really don’t interest you
- You will be much happier – a generic application is more likely to trigger the generic response “thank you but no”







